Web Intelligence Insight is not only a consultancy, but an online resource and community where web analytics, business intelligence and other online measurement professionals can share ideas about using data to make websites more effective.
Please feel free to not only browse the site, but join in on the discussions. If you have any questions about the articles, consulting, speaking engagements or opportunities to work with us, please contact us.
Understanding how your visitors interact with your website is important.
Understanding who is interacting with your website and why they are there is true web intelligence.
Web Intelligence Insight is lead by analyst, consultant and blogger Dan Linton. Dan is an active online marketer with a wide variety of industry backgrounds from telecommunications to hospitality. After extensive work with web analytics tools, it became clear that traffic data only tells part of the online interaction story.
Dan now evangelizes the idea of merging web analytics data with other customer information to gain new insight into web behavior.
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